HOUSTON: VYPE Media introduced its "Campus" model a year ago when Aldine ISD superintendent Dr. LaTonya Goffney and athletic director Dre Thompson partnered with the 10-year-old media outlet to create custom content for their district.
A year later, VYPE "Campus" has expanded to four UIL public school districts and five Houston-area private schools, providing an array of content options.
"In over a decade of publishing the most comprehensive high school magazine in the state of Texas and running our social media platform that reaches over 100,000 followers daily, we kept hearing the same thing… 'How can VYPE cover our kids more?'" Chief Content Officer and co-founder Matt Malatesta said. "VYPE 'Campus' does just that. From custom magazines to daily digital content to live-broadcasting to managing social media, we can be the voice of a school or district. We can tell the amazing stories of students, coaches or administrators inside the schools, like no one else. We are content providers."
As long as McKenzie Slaid can remember, she has been interested in pursuing a career in the medical field.
Last year, Slaid became a student athletic trainer at St. Pius X High School. Now, entering her second year as a part of the after-school program, Slaid is enjoying getting all this experience under her belt before ever stepping onto a college campus.
"Being a part of this has been a huge part of my high school experience, mostly because this is my No. 1 favorite thing to do," Slaid said. "Being a trainer has given me some good insight into what the medical field might look like. I can say I've definitely learned a whole bunch."
The program is led by St. Pius X Athletic Trainer Jeremy Kallus.
Kallus – a 2009 graduate of St. Pius X – majored in athletic training at Texas State before getting his master's in medical science with an emphasis on athletic training at the University of South Florida.
While at St. Pius X, Kallus played soccer all four years, ran cross country and played golf. When researching different careers, Kallus said he wanted to stay in sports but also be in healthcare. Becoming an athletic trainer ended up being the perfect mix.
Now, he leads this program, where students interested in a potential career in the medical field or not are involved.
"There's a good mixture of students," Kallus said. "Some are specifically interested in sports medicine; some are former athletes, and some are involved with fine arts and theater. I get a good mixture of kids. Luckily at St. Pius X, we're able to have students get as much experience as they can in high school."