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Hundreds of games across the metroplex featuring thousands of athletes- PrimeTime Sports put on another, epic Nationals event this summer. From social media content and videography to photography, VYPE DFW was there to catch all of the action during Championship Sunday at the Southwest Athletic Center in Carrollton, Texas.
The teams put in the work and showed the exact kind of grit fans and parents wanted to see from rising elite athletes in the area. After physical matchups during semifinals, it was clear that the championship rounds were not going to leave everyone wanting more. In exclusive interviews with some of the coaches and athletes, VYPE learned a little bit about what PrimeTime Sports means to the community. Coach Lonnie Durham with Elite27 spoke with VYPE following a semifinal win:
"I love playing with PrimeTime- even through the season. Nearly all of the tournaments we are in has great competition and I think it's well run. This is our first time to actually get to participate in the Nationals and it's great competition. The whole reason we're here is because we want the kids to get better. I want them to get better each and every game. We want to win, but- at the same time- if we lose, as long as we're getting better that's my whole goal."
PrimeTime Sports has had a positive impact on the community as many athletes who have now grown and gone on to do great things as adults. During the PrimeTime Sports Expo, fans were thrilled to see PrimeTime alumn, Prestonwood graduate, Kentucky Men's Basketball star, and current New York Knicks athlete Julius Randle working out on a practice court for the kids to watch. Growing up in the area and attending PrimeTime events just might have helped shape Randle into who he is today-- giving the younger generation something to strive for and look up to.
"It's so cool," one young athlete for 2026 Campbell Elite said while watching Randle work out. "It really goes to show you that participating in events like this can help train you for the next level if you're dedicated enough." 2026 Campbell Elite went on to win their group's championship game in a 71-66 battle against Oklahoma's i4 Thundercats.
PrimeTime Sports clearly has an impact on the coaches, athletes, and basketball fans who attend their events. "I think anytime that somebody can learn how to deal with adversity and maintain high character, that's what's going to go with them long-term," Coach Durham said. "Some of them are going to play at the next level and some of them are not, but if they become better men because they learned how to go through adversity, then that in itself is the most important thing to me."
For results from the tournament please visit PrimeTime Sports!
VYPE was able to catch plenty of content from the day, find some of the photos below!
Cameron Been (VYPE Media)
As PrimeTime Sports gears up for more great tournaments in Las Vegas and across the Dallas-Fort Worth Metroplex, VYPE DFW took the time to connect with PrimeTime Sports Senior Director and founder David Stephens. Mr. Stephens laid out just what PrimeTime Sports is all about and shared some of his fondest memories from the last two decades.
Check out the exclusive interview below!
Stephens: To be the leading provider of youth sports events by being The Best Game In Town.
VYPE: How long has PrimeTime Sports been around?Stephens: The first event was held in July, 2000 in Plano, Texas!
VYPE: What impact have you seen PrimeTime Sports have on your community?Stephens: It has created great competitive opportunities for young people and family experiences for athletes and their families. PrimeTime Sports competitions offer a unique opportunity for the development of life skills for young people including: commitment, sacrifice, hard work, and team before self which will contribute to their becoming responsible and productive adults. With all of that, we never want you to forget the sheer enjoyment of playing the game that you love.
VYPE: What has PrimeTime Sports meant to you?Stephens: My points of pride fall within three buckets: The privilege of creating thousands of great competitive opportunities for young athletes, which allowed them to play the game they love, earn college scholarships, and, most importantly, experience the joys of competing, getting better, and understanding the value of a team.The privilege of working with some of the best people in the business, whether today, years past, or opportunities to come. I am surrounded by a special group of people and can say without equivocation that I love each and every one of them.The opportunity and joy to build what is now PrimeTime Sports and to do so with Janice, who was not only my beloved wife, but also my brightest fan, toughest critic, and always there when I needed her.
VYPE: What has been your favorite memory affiliated with PrimeTime Sports?Stephens: It would be impossible for me to select a single moment. There are many, many stops on my PrimeTime journey, the first basketball tournament in 2000 with 26 teams, the first Nationals in Kansas City with 48 teams, the addition of soccer and 7on7 football, planting the PrimeTime flag in nearly 20 states, building our Nationals into the largest grassroots national basketball championship, and so much more. And at each sign post, I have made so many friendships with players, coaches, officials, staff, and so many others connected with the youth sports world.
VYPE: What are your goals for PrimeTime Sports as you continue to expand and showcase young talent?Stephens: There will always be shifts and pivots in the business of operating events, and we will continue to work to be a leader in the youth sports space, by continuing to provide great competitive opportunities to athletes and experiences for their families. As has always been the case, we also want to help the young athletes remember what is important is the journey, not the destination, value the opportunity to compete, appreciate the support of coaches, and family, and respect the game.
Now that you, the fan, knows a little bit more about PrimeTime Sports and their contribution to youth athletics as well as their mission, it's not too late to make it out to some of the many games that are happening over the course of this week! You can catch VYPE DFW at the Southwest Athletic Center in Carrollton, Texas covering many of the events, but be sure to go see it in action for yourself. Find tickets at the PrimeTime Sports website now!