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Jermaine Bishop Jr. of Willis High is one of area's top influencers
HOW TO: Can Tik Tok help in college recruiting?
TikTok has become a powerful tool for football recruiting, especially with how much attention athletes can grab through short-form content.
When used strategically, it can help players build a personal brand, showcase talent, and even attract the attention of college coaches. Here are some top ways to use TikTok for football recruiting:
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1. Highlight Reels That Pop
- Keep it short, exciting, and cinematic. Post 15–60 second clips that showcase your best plays, speed, strength, or unique skills.
- Add text overlays (position, class, stats, GPA, height/weight).
- Use trending sounds and music to boost visibility.
- Include captions like “#QB1 | Class of 2026 | 6'2” | 4.0 GPA.”
2. Training & Behind-the-Scenes
- Show your work ethic with gym, speed, agility, or film study clips.
- College coaches love seeing that you're grinding when no one’s watching.
- Authenticity builds trust and connection with fans and recruiters alike.
3. Football IQ & Leadership
- Break down your film or explain a play using TikTok voiceovers.
- Post game-day speeches or leadership moments with teammates.
- It shows you're a student of the game and not just an athlete.
4. Engage & Network
- Reply to comments, do duets with other athletes, or post recruiting tips.
- Follow and tag college football programs, coaches, or recruiting pages.
- Use hashtags like:
- #FootballRecruiting
- #CollegeFootball
- #ClassOf2026 (or your class)
- #[Position]Prospect (#QBsOfTikTok, #WRProspects, etc.)
5. Recruiting Journey Updates
- Share scholarship offers, visits, camps, or messages from coaches (if allowed).
- Announce when you're attending a showcase or 7v7 tournament.
- These updates let coaches know you're active and getting looks.
6. Brand Building / Personality
- Mix in personality—funny moments, game-day routines, team culture.
- This gives scouts a sense of who you are off the field.
Bonus Tips:
- Put your HUDL link or recruiting profile in your TikTok bio.
- Use a consistent username across social media so you’re easy to find.
- Pin your best highlight video to the top of your profile.
DUAL THREAT: Atascocita's Mack is a problem for defenses; recruiters love his versatility
Atascocita’s Cardae Mack first emerged as a sophomore.
After watching Mack dice up state power Katy in a non-district matchup, it was easy to see the talented RB had a bright future ahead of him.
Going into his junior offseason, Mack is one of the most sought-after recruits in the state, holding 17 offers from Division 1 programs.
As a junior this past fall, Mack was thrown in at the QB position, while also having Oklahoma-signee Tory Blaylock in the backfield.
Mack ended up with 1,864 passing yards with 18 passing touchdowns while rushing for 1,918 yards with 22 touchdowns. For Mack, he was all about doing what the team needed to win.
“I feel like my junior year was great,” Mack said. “Playing quarterback was an adjustment, especially after the Katy game. I realized this was like playing running back, but I can just throw the ball also.”
As he has entered his junior offseason, the heat is on as far as his recruitment goes as many schools are vying to get the star athlete on campus for an official visit.
“It’s just felt like a lot more love from all the schools,” he said. “My biggest thing is relationships... the programs who have built the best relationships with me are the ones I’m rocking with.”
Among the schools going after Mack, six programs have emerged.
“Texas Tech, Oregon, Arizona State, Stanford, Ole Miss, USC, SMU, and Houston are all schools that have stood out so far," he said. "All those schools have watched my film and tell me how they would use my game in their program.”
As February comes and official visit season slowly approaches, Mack mentioned he plans on setting up official visits to Oregon, Arizona State, Texas Tech, and Houston with a timeline of committing before his senior year.
Cardae Mack is one of the most dynamic playmakers in the state of Texas, so expect a big final encore.
“I’m coming for it all this year,” Mack said. “I want to bring a State Championship back to the A (Atascocita), whether it's at running back or quarterback. I want to do my part to get us to Jerry’s World.”