VYPE caught up with Lake Creek Coach Sarah Simmons at the Lake Creek Girls Basketball 2023 Winter Media Day, discussing the upcoming season and more!
Check out the interview below!
VYPE caught up with Lake Creek Coach Sarah Simmons at the Lake Creek Girls Basketball 2023 Winter Media Day, discussing the upcoming season and more!
Check out the interview below!
Dillon Mitchell of CE King is a modern day Superman
“Superman” wasn’t a nickname Dillon Mitchell asked for — it just fit.
A Little League coach saw it early.
The speed. The burst. The way he seemed to glide past everyone else.
“That kid can fly… he’s like Superman.” And the name stuck.
Now, Dillon Mitchell is becoming a household name as one of the fastest athletes in America.
The C.E. King High School sophomore recently turned heads nationwide, clocking a wind-aided 9.88 in the 100 — a time that lit up social media.
He broke the internet.
On the football field, the offers are pouring in. Mitchell is already one of the most coveted wide receivers in the country, helping lead C.E. King to a State Finalist finish in Class 6A Division II.
Athleticism runs in the family.
His father was part of the famed “Wrecking Crew” defenses at Texas A&M Aggies football in the 1990s, while his brother carried on the legacy at Texas State Bobcats football and was a state champion on the track.
Dillon Mitchell’s favorite movie is… the Notebook. He’s a huge Rom-com fan.
Honestly, what’s not to love about CE KIng’s Dillon Mitchell.
On Tuesday, the Willis Wildkats softball team took on the Oak Ridge War Eagles in a tough district matchup!
Check out the highlights from the game below!
Houston, TX (March 1, 2026) - VYPE Media has completed its merger with Phlox Photography, bringing together two powerful brands focused on one mission: helping schools and families tell their stories through capturing and preserving unforgettable moments.
Effective March 1, the integration expands VYPE’s action photography and video coverage across Texas and into new markets, while strengthening booster club fundraising programs that directly support athletic communities.
For athletic administrators, coaches, athletes and families:
- Expanded Coverage Across Sports and Events
- Certified Professional Storytellers on the Sidelines
- More High-Quality Action Photography and Videography
- More Memories Preserved Long After the Season Ends
- A Wider Range of Media Photography Offerings
- More Opportunities for Booster Club Partnerships
“Phlox is the missing piece,” said Derek Dusek, CEO of VYPE Media. “Together, we are building a platform that delivers elite visual storytelling for schools and families at scale.”
Phlox Founder Tom Dendy added, “Partnering with VYPE allows us to expand our action sports photography and fundraising programs across hundreds of schools, enhancing the experience for athletes and families.”
The merger brings national-level photography leadership under Director of Photography Todd Shurtleff, who served for 18 years as Director of Photography at MaxPreps, building its Professional Photographers Network as the gold standard for high school sports coverage nationwide.
Also joining the photography team is Photo Editor Jim Redman. Following Todd’s tenure, Jim Redman was promoted to Director of Photography at MaxPreps in late 2021, serving in that role for two years before retiring.
Now returning to the industry as VYPE Photo Editor, Jim brings decades of professional and national-level sports photography experience back to high school athletics, further strengthening VYPE’s commitment to elite standards and championship-level storytelling.
At its core, this partnership is about storytellers capturing the moments that matter most.
For VYPE Chief Content Officer Matt Malatesta, the integration strengthens both sides of the business.
“Bringing in Phlox cross-cuts both lines of our business,” Malatesta said. “We can offer spotlight coverage to parents of their student-athletes while bolstering our action photography for our media content department.”
To learn more or request coverage in your market, visit https://vypemedia.com or https://vype.com.
Schools not currently served are encouraged to submit a request through thewebsite.
VYPE Media continues to redefine how high school sports stories are told and remembered.
MEDIA CONTACT: VYPE Media713-969-7105
info@vypemedia.com
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